Sony Music Entertainment is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America.
Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, veteran or military status, genetic information or any other status protected by applicable federal, state, or local law.
Columbia Records is seeking a Director of Marketing Analytics for the label’s Music Insights & Analytics team. The Director will have a central role in the team as it relates to marketing ROI analysis and media mix modeling to help inform marketing instinct through data driven analytics by constructing statistical insights and predictive metrics, and conducting artist marketing campaign case studies. These efforts will be used to enhance creative decision making to improve the efficiency and effectiveness of marketing tactics, and optimize marketing investments to increase music consumption and revenue generation. The Director must have relevant previous media mix modeling experience.